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Logistics Transportation Review | Friday, June 30, 2023
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The freight forwarding sector is adopting effective digital transformation practices for enhanced supply chain efficiency, sustainability, and visibility.
FREMONT, CA: Amid the growing concerns surrounding supply chains, it has become highly crucial for businesses and governments to monitor their consistency and track transformations. This is done to connect with people and improve lives. Consequently, enterprises are now recognizing the strategic value of their logistics practices, which have evolved from being a quiet, back-end operation to a key asset and driver of value. Factors such as the pandemic and inflation have led to an increase in supply chain disruptions, underscoring the urgent need for a heightened focus on these issues.
In the APAC region, the freight market is poised to undergo seamless transitions despite challenges such as staffing shortages, capacity issues, inflation, and demand peaks. This is made possible through enhanced digitization capabilities, which enable greater agility, flexibility, and visibility. Real-time data collection and analysis empower freight forwarders to operate with increased efficiency.
In the logistics industry, vendors, partners, and suppliers often uphold ethical standards regarding environmental stewardship, sourcing, and worker conditions. Numerous studies indicate that around 71 per cent of consumers worldwide are adopting more sustainable practices, emphasizing the need for ethical considerations in the logistics space.
For example, freight transportation currently contributes to nearly eight per cent of global CO2 emissions, and this number is projected to rise by approximately 42 per cent by 2050. To address these escalating carbon emissions, freight forwarders in the industry are actively supporting the development of a sustainable logistics sector. These industry pioneers are embracing sustainable transport solutions to reduce emissions and often serve as advocates for digitization. They identify pain points and inefficiencies in the supply chain in real-time and utilize digital technologies to address them.
The integration of digitization and multi-dimensional transformation has revolutionized various sectors, and the freight forwarding space is no exception. In the current landscape, freight forwarders increasingly rely on digital technologies to coordinate and oversee the transportation of goods. This enables them to accurately measure and respond to supply and demand in real time. By adopting digitization-driven practices, freight transportation companies significantly enhance their operational efficiency. They gain the ability to centralize and analyze data more effectively while automating freight forwarding tasks.
Researchers in the logistics field predict that the global digital freight forward market will reach a value of approximately USD 22.9 billion by 2030, with a steady compound annual growth rate (CAGR) of around 23 per cent. The freight forwarding sector is actively embracing innovation and experiencing growth on a global scale, particularly with the emergence of artificial intelligence (AI), the Internet of Things (IoT), and blockchain technology. These advancements create valuable opportunities within the logistics industry.
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